Archive for the ‘Social Media’ Category

SOPA and PIPA and Why You Should Care

Wednesday, January 18th, 2012

Source: thisisnthappiness.com via Ben on Pinterest

 

Today several large websites including Wikipedia, Wired.com and Craigslist thousands more have blacked out their websites in protest of the SOPA and PIPA bills that are making their way through congress right now.

In a nutshell, SOPA and PIPA are two bills that are trying to stop the piracy of copyrighted material (images, music, movies) which in theory is a good thing. You know what else works in theory, Communism…

Pirating music and movies is bad. We all know that, but with these two bills simple pictures, silly animated gifs and user created videos could put an entire site at risk of being blacklisted.

Why should you care

If these two bills are allowed to pass, sites with user submitted content would be at risk of being flagged as piracy. The result would be the loss of PayPal and other payment processors for the site as well as no search engine activity at all. Basically, sites like YouTube and Facebook would be deemed illegal and could be shut down completely.

Additionally, if you have comments on your site or if you have a forum attached to your site you could very well be held responsible for anything that your users add. For smaller sites this could be doable with minimum effort but for larger sites with hundreds of users this could be a full time job.

How you can help

Contact your representatives and senators and let them know your concerns about the bills. These bills have already been controversial so anything you can do to help push back against them would be great! Wikipedia has a great site to help you find your representatives: http://en.wikipedia.org/wiki/Special:CongressLookup

If you still don’t understand the bills head on over to The Oatmeal. He’s blacked out his site and created an AWESOME animated GIF that explains the issues perfectly! : )

Set It and Forget It

Thursday, November 17th, 2011

 

 

I’m in the process of putting together some amazing things over at Your Chocolate Banana but I wanted to take a minute to share a cool tip I’ve picked up over the past few years that really makes marketing online SO much easier; a timer!

Once you start getting those big plans underway you don’t want to spend oodles of time marketing but you still want it to work. Here are a few ways that I’m able to keep up on my online marketing and still have time to eat each day!

Step one:
Set a timer. I know that most of you have a timer somewhere in your house, on your phone or implanted in your head… Go get it and set the timer for 10-15 minutes.

Step two:
Dedicate that time to the one type of online marketing you would like to focus on today.

Here are some idea on what you could use your 10-15 minutes on.
Choose one or more of the ideas listed below depending on how much time each takes you!

Twitter ideas:

  • RT or reply to at least 5 people
  • Schedule out tweets for the day using a site like Hootsuite
  • Use an app like Buffer to help share fun or interesting content you find online.

Facebook ideas:

  • Comment on at least 5 other pages to start a conversation
  • Share some tips with your fans and ask them to join in
  • Upload fun or educational images or graphics to your page to start a comment thread

LinkedIn ideas:

  • Connect with 5 new people by sending them a personal message
  • Write a recommendation for a connection
  • Answer a question in the Q&A section

Email ideas:

  • Respond to all those emails in your “Follow Up” section to get your email as close to Zero as possible
  • Check in with past clients to see what you could help them with now
  • Set up auto-responders to go out to your list with info on upcoming products or services

Blog ideas:

  • Use a plugin like the WordPress Editorial Calendar to set up some posts in advance. You don’t need to finish writing them, just get some basic ideas out there for you to come back to later.
  • Write a new blog post. Short and sweet posts are sometimes the best ones out there.
  • Go out and comment on at least 5 other blogger’s sites. Build that community!

So there you go! Online marketing in as little as 10 minutes per day. You can choose to take these steps just once per day or opt for two sessions, 10 minutes in the morning and 10 minutes at the end of the day. Try some ideas out and see what works best for you. Any little bit help!

  • How did you do?
  • Which activity did you get the most out of?
  • Do you remember the Set It and Forget It commercials? It still makes me laugh when I think about it…

PS: Don’t forget to sign up for the Chocolate Banana updates to be sure you’re on the list to get special event invites and promotional pricing just for you!

(Don’t know what a Chocolate Banana is? Click HERE for all of my current Banana posts!)

Facebook it is A-Changin’

Thursday, September 29th, 2011

I am pretty sure that Facebook will not bring upon the Apocalypse but if it does please feel free to lynch me.

So why is everyone up in arms about all of the new Facebook changes and the new profile organization that is going to launch called “Timeline“? Let’s walk through some statements that I’ve heard recently and try to calm some people down about the changes they’re going to be seeing.

“Facebook is changing everything and now I can’t find my Farm or how to poke my friends.”

Change is a GOOD thing but it’s hard to see that when we’re so used to doing things a specific way.

Login, go there, click this, post that….

Rather boring in my opinion, but this is coming from the girl who loved to rearrange her bedroom furniture once a week so I may not be the biggest fan of being static.

The new Timeline will be much more visual and much more user friendly when it comes to adding details and sharing information. I really like the idea of being about to go back and see what I was doing 5 years ago and adding in key moments that might be missing. It’ll also be a great way to learn more about your friends by looking through their Timeline! In the coming weeks we’ll get more info on how we’ll be able to update and such so I’m sure I’ll revisit and do a whole post on how to use the new profile set up.

“Don’t fix it if it’s not broken.”
This is a good point but I’m pretty sure that the inventor of the first cell phone thought it was pretty awesome until the smart phones came around. Evolution is a part of life and to expect everything to stay exactly the same forever is just silly. Sure there will be an adjustment period but that’s the fun part! “What happens when I click this? What is this part of the profile I didn’t have before? What new stuff can I add to my info page? ”

I agree with some people’s statements that Facebook is really bad at launching new options and changes because they change a lot of things all at once or they do it on a Monday when we all just want to get on with our day instead of learning a new system. Having an adjustment period would be nice but again, just roll with it if there isn’t that easy adjustment period. It’s not the end of the world.

“Facebook is trying to steal your identity.”
Being online always comes with risks. Anyone who has an email account has gotten at least one Viagra email in their lifetime so we all know that our email and info is out there for people to find. If you are seriously concerned about your privacy on Facebook make sure to visit your Account settings and Privacy settings sections of Facebook and really take some time to check out all the options you have there. If you are really confused, let me know and I can do a post just on these settings and how to configure them.

On the same note, don’t just click willy nilly all over Facebook or the internet in general without thinking! If someone posts something too good to be true, don’t click on that link! People’s accounts get hacked all the time (normally because of an unsecure password) so just be mindful of what links you are clicking and what apps you are allowing to have access to your account. I am very weary when it comes to allowing apps to have my profile info so I normally only allow apps that I know are reputable and that I know a lot of my friends are using. That and the Sims…it’s so addicting….

You know it’s Free right?
You are by no means required to use Facebook. There are SO many social media sites out there now that Facebook isn’t your only option. Yes, Facebook is very powerful because just about everyone has an account but that doesn’t mean you couldn’t switch over to Google+ and have just as rewarding an experience. As an entrepreneur it’s a little sticky because you want to make sure you have a presence in front of your audience but if you have a fan page you don’t have to worry about any of the personal information issues that we talked about because you can choose whether or not to link your page with your profile.

Facebook is NOT going to start charging.
I have read nothing that points to the idea that Facebook is going to start charging for their site. No, not even if you forget to run around outside naked and screaming “I want my baby back, baby back, baby back ribs!” at the top of your lungs while mowing the grass in a purple tutu. (But just to be sure you should go try that now…)

In sum, Keep Calm and Carry On.

If the change to Facebook is your biggest problem right now then congratulations, everyone is jealous of you!

Your Turn! Comment below and let me know what you think!

  • What are your concerns about the new Facebook changes that have happened or will be happening soon?

 

  • What is the craziest status update about the Facebook changes you have seen? (there are some awesome ones floating around the interwebs…)

 

  • What are you looking forward to with the new Timeline feature?

Stats and Figures FTW*

Thursday, July 28th, 2011

My blog posts are first published in my Tuesday newsletter, Your Creative Buzz,  so if you’d like to get these posts early with extra awesomeness be sure to sign up

Learn more about this pie chart here. ; )

Yup, everyone wants to know how they are doing in the “stats”. That’s all you hear about in baseball and football and it’s something you should really try to spend some time looking at for your business as well!

The key to stats online is to be able to measure them and to not get overwhelmed with trying to increase every stat all at once.

“Oh my gosh I need to increase my followers and my feedback and my Klout score all at the same time or I’m a big social media loser!”

Ummmm, don’t be that guy….

Below I offer some tips on how to read those super confusing Facebook Insights as well as some great sites to check your Twitter stats, but make sure you don’t try ALL of them at once!
Decide if you want more interaction on your page, more followers/likes or more click through’s on your links. Then you can start tracking your growth and see how you can tweak your social media plan so that it works for you!

Facebook Insights broken down and in English…
Impressions= Views on Facebook (your fans, your fans fans and anytime your post shows up in a Facebook search)
Feedback= Comments and likes on a post

To view your page’s insights simply click on the “View Insights” link on the right hand side of your page when you are logged in as an admin.

In the Insights page you can view User data, Monthly activity and Daily Activity. Decide what you want to watch and try to grow and don’t worry about all the other gunk until you have to.

For example, if you see that your feedback is lacking on your posts try to make a plan to increase the comments and activity on your page and then go back next week or next month and see how your plan is working!

Fun Twitter Stat/Analytics sites for your profile:

Tweetstats - Gives you an overview of your general behavior on Twitter

TwitterCounter - This one is powered by Twitter itself and gives you the general stats as well as the option to compare yourself to another user

Klout - Measures your overall influence online

Twitalyzer - Gives you a score based on their categories (Influence, Generosity, Signal, Velocity and Clout)

TweetEffect - Lets you track when you are gaining and losing followers based on your tweets

The Archivist - Not necessarily used for profile stats but if you are using keywords it will be an awesome tool for you!

Try out one or more of these awesome tools but don’t get overwhelmed! You just need to focus on one site or one type of growth at a time and soon you’ll be the Lady Gaga or the Charlie Sheen of Twitter! (Ok so maybe you don’t want to be Charlie Sheen but you get the idea…)

 

*(FTW=For the Win for my non-World of Warcrafters out there)

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Promoting your Book Online: Revisited

Tuesday, September 28th, 2010

Some of my very first blog posts ended up being some of my favorite and most popular posts! It was a blog series on How to Use Social Media to Promote Your Book. Today we’re going to revisit and add some new ideas to these great game plans!

Blog

The first post in the series talks about how creating a blog can function as a basecamp for the rest of your online book promotions! WordPress is still my favorite platform and with themes like Thesis and iTheme’s Builder theme creating you own blog has become so much easier even if you don’t have any coding background at all.

YouTube

Creating a videos introducing yourself to your readers is a great way to show your personality and point of view to your readers!

In the last post on this topic I focused on book trailers and I wanted to share one specific publisher who is getting book trailers right everytime, Quirk Classics and Irreference.

Their books are fun and ridiculous so it just makes sense that their tailors would be fun and ridiculous too! Check out their newest trailer for Night of the Living Trekkies!

(more…)

Really Facebook? Really?!

Wednesday, May 19th, 2010

*Begin Rant*

Ok so it’s 11:07pm on a Wednesday night and I am kind of POed right now. Some of you may know that I spend an unhealthy amount of a large amount of productive time on Facebook and have really grown to love it for my business and for my private life. But then came the changes…

  • The several different revamps of the Home page. (Really, we need an extra sidebar and for you to hide all of the information and links I use on a regular basis? Nothing like fixing something that’s not broken.)
  • The addition of the News feed and the Most Recient feed. (Really? You think you know what I want to look at better than I do? Maybe Facebook has psychic robot dogs that can just tell what I absolutely need to see; and in that case I need one of those robot dogs.)
  • The sneaky changing of the “privacy” policy. (I had no idea advertisers were so interested in people’s high school photos or the mobile uploads from last nights bar crawl. Interesting…)
  • “Liking” instead of “Fanning” a page. (I have no witty remarks. This is just dumb.)

All of these are unsettling but I was able to look past it because I loved Facebook.

  • I love catching up with old friends and finding new friends.
  • I like being able to post pictures and videos for said friends to comment on.
  • I love the fact that I have the option of being a virtual farmer or a mob boss from the comfort of my own home. (I have done neither of those things.)

Today Facebook may gone too far…

I discovered (via Twitter) a forum post that states that Fan Pages no longer have the option of directing new visitors to a custom landing tab.

*Insert verbal diarrhea here*

Here’s the post:

Seriously?! 10k fans?! I was excited when I hit the 100 mark and got my vanity URL! I’m not saying I suck or anything but I’m not vain enough to think that I am going to acquire 10,000 anytime soon! (This is were you start the letter writing campaign to get me the 10k fans. Hint Hint Nudge Nudge)

This is a stab in the back to all the small business owners on Facebook who have spent time and money to create custom FBML tabs for their visitors. I offer this service to my clients because it’s a great way to really show a new visitor what yout Facebook Fan page is all about and what they can expect if they Fan Like your page.

This has really put a bee in my bonnet.
(Here’s where you envision me very angry about, first of all wearing a bonnet, and second of all finding a bee inside said bonnet.)

I bet MySpace is just loving this… :)

*End of Rant*

*Update: (5/20) Facebook seems to have noticed a few unhappy customers and has changed the landing options back to the way they were. You’re landing tabs should work now. Your welcome. ;)

Sure I’m happy about this but I can’t help but to envision their thought process…

Hey! Maybe we change something huge on our platform and then see if anyone gets upset! Then when they’re all ready to leave we say, “Awww, baby we were just playin. Come on back now and give Facebook some suger!”

How To Use Social Media to Promote Your Book : Facebook

Sunday, June 14th, 2009

This week we continue our five part blog series on How to Use Social Media to Promote Your Book On-Line! Each week we will discuss a new and original way for you to use social media tools to publicize a new book, draw in a broader and more diverse audience and create a personal brand on-line. These tips will allow you to not only connect with your audience but they will help you bring in a new batch of fans that you may not have known existed!

I really hope you are enjoying this blog series as much as I am enjoying writing it each week! This week we will be discussing how creating a Facebook Fan page can help create interest and excitement for your new book! This is a great time to start up a fan page because they are just starting to gain momentum on Facebook. Previously the pages were just that, a page of information that Facebook folks could become a fan of but not much more. Now, Facebook pages are designed more like a profile which gives you almost unlimited options on how to customize your page!

Let discuss the difference between a Facebook Profile and a Facebook Pages:

A Facebook Profile is your personal identity on Facebook. The profile can be either public or private and allows users to learn more about you.

facebook profile

A Facebook Page is a public profile that enables you to share information about your professional career or your publications with Facebook users.

facebook page

You can have only one Facebook Profile but you can make several Facebook Pages for your personal brand and your books! We will be focusing more on Facebook pages rather than Facebook profiles but please be aware that you MUST have a Facebook profile in order to create pages so be sure to work on your profile as well. Your profile is a critical component for your personal brand so be sure to create a complete profile and give as much info as you are comfortable sharing. The more you share the more your readers will appreciate you and what you bring to the world of writing!

Now let’s talk about creating your Facebook Fan page! As we discussed previously with Twitter, be sure to go into the fan page with a plan for how you will use it. You can help draw in new readers, help current readers stay up to date on your new projects and even promote a new book all with a facebook fan pages, but only if you have a plan. Let’s say that we want to create a fan page for a new book that will be published later on this year. The book will be  a novel so we will have characters to work with which will add another layer to our promotion. We could use the fan page as a mini launching page with a countdown clock to show when the book release will be and create updates about when and where we will be speaking about the book. We could also create fan pages for the main characters in our book and invite readers to submit questions and engage with the characters.  We could also use the status updates to create interest in the book by releasing interesting quotes from the book each week!

Facebook pages can also be a great way to promote non-fiction books as well! Let’s say that our book is now a non-fiction book and we want to promote it on Facebook. Again we could use the site as a launching page with a ticker showing when the book will be released. We could also release quotes or statistics, depending on the subject, from the book as status updates as well linking news stories and articles related to the book to the page to get Facebook folks ready for the information that we are getting ready to release.

There are a multitude of Facebook applications and add ons that can personalize your Facebook Page and make it stand out in a crowd. There is a discussion board where you can post topics and have two way conversations with your readers and apps that allow HTML content. You can even upload video and pictures like you can with a Facebook profile! I would encourage you to explore adding applications to your page but be sure to decide which ones will work best with your content. As with any social media site, you will want to add your Facebook page link to your website, Twitter profile, blog site ect. in order to draw readers to the site! Be sure to friend other authors and people in your genre in order to build up your following as well!

So there it is, a very simple introduction to how you can make your Facebook page work for you and promote your brand as an author as well as your books!

Here is your summary for this week’s tip:

  1. If you don’t have a Facebook Profile create one!
  2. Create a Facebook Fan page for either yourself or one of your books. (Choose just one to start with but you can always make more than one page.)
  3. Decide on a marketing plan and explore the Facebook applications to see what will work best for your subject matter.
  4. Link your page to your other social media sites and start drawing in your readers!
  5. Search facebook for other authors in your genre and friend them with a personal request in order to grow your reach in Facebook!

Remember, if you have any questions, comments or observations about this tip be sure to leave a comment or e-mail me! I would love to hear from you!!

Here are my Facebook links, but sure to come friend and fan me!

Sara’s Profile

Right Click Office Services Fan Page

Have a Great Week!

How to Use Social Media to Promote Your Book : Twitter

Monday, June 8th, 2009

This week we continue our five part blog series on How to Use Social Media to Promote Your Book On-Line! Each week we will discuss a new and original way for you to use social media tools to publicize a new book, draw in a broader and more diverse audience and create a personal brand on-line. These tips will allow you to not only connect with your audience but they will help you bring in a new batch of fans that you may not have known existed!

twitter_logo_header

This week we will delve into the world of Twitter! The topic of Twitter is so broad that this will be a very small glimpse into the world of Twitter. Be sure to contact me with any questions you might have in regards to using Twitter because I want to help you succeed with your promotion, not overwhelm you!

Twitter is, in its simplest form, a short messaging services or mini-blog that you update with 140 character answers to one simple question, “What are you doing?” This popular social media site can be an amazing tool or an amazing time waster, depending on how you work with it. Before you dismiss Twitter and decide that you have no time for such a tool, let me give you a few easy ways to explore Twitter that WILL NOT take up hours and hours of your time!

twitter_bird

In an article posted on Nielsen Online researchers found that over 60% of new Twitter users fail to return for a second month, mostly due to the fact that they join without a clear goal in mind for their account. If you join without a plan you are dooming yourself from the beginning! Let me give you a few examples of how you can start your Twitter account with clear goals and actually get some marketing use out of this great tool!

Similar to what we suggested in our previous post dealing with how to set up a blog, you can create a Twitter account for a fictional character from one of your books and post random musings and ideas from that character that relate to the book. There’s no limit to what your character might say and this might be a great idea for discovering new book ideas as well. You can also use your Tweets as little teasers for an upcoming book. Post interesting quotes from the book each day or each week for a few weeks or months before the book is released. This way the reader is drawn in by the quote and by doing it on a regular basis you will create a following that will continue to come back on a regular basis! By using a site like Hootsuite or Tweelater you can schedule tweets ahead of time and send tweets for multiple accounts! For example – You could schedule your quotes to go out every Monday at 8:00am and update several character accounts at the same time without logging on and off of the accounts each time!

twitter-lego

Please remember that these tips and activities will only work to promote your books and yourself if you add followers and follow users in return. Be prepared to spend some time your first month  building a following and connecting with your followers. Even though Twitter has a built search feature, you will soon realize that it is lacking when it comes to finding followers. Try using one of the many other Twitter searches to help find users to follow. Not everyone you follow will follow you back, but a great majority will; you will just need to be patient when you first start up! Twellow is a great way to find users by interests and occupation and it’s the search tool I use the most to find new followers.

You will also want to connect your tweets with your blog, website and Facebook page in order to draw more followers to your profile. Twitter has several embeddable widgets for your blog or website (check out my side bar for an example of one type of widget) that will show your updates and help advertise your Twitter usage. (We will discuss more about how Facebook fan pages can help promote your book in next weeks blog post so stay tuned!)

If this still seems like too much to deal with, consider hiring a virtual assistant or social media consultant to help create a plan for your Twitter usage. Twitter can be a great addition to your marketing plan as long as it’s used correctly. A VA can help you decide what to update as well as how and when to update as well.

Here’s your summary for this week’s tip:

1. Create a Twitter account!

2. Decide how you would like to use Twitter. Choose one of the following to get started:

  • Personal updates
  • Professional updates
  • Character updates
  • Book promotion (quotes)

3. Search Twellow for new followers!

4. Schedule 5-10 tweets using Hootsuite or Tweetlater.

Twitter is an excellent tool and can be very useful when trying to promote yourself, your business or your new book but be sure you go into it with the right plan in mind and the patience to stick with it and see results!

Here’s some Twitter humor for you to enjoy! Twitter is definitly a great marketing tool but it can also be a lot of fun, as long as you don’t get carried away!

Have a Great Day!

Technorati Profile

How to Use Social Media to Promote Your Book : YouTube

Monday, June 1st, 2009

This week we continue our five part blog series on How to Use Social Media to Promote Your Book On-Line! Each week we will discuss a new and original way for you to use social media tools to publicize a new book, draw in a broader and more diverse audience and create a personal brand on-line. These tips will allow you to not only connect with your audience but they will help you bring in a new batch of fans that you may not have known existed!

This week’s social media tool is YouTube. YouTube was created in 2005 and in just a few short years it has become an internet goliath and a must for business owners and individuals alike who wish to share content on-line. YouTube allows users to upload content and share the content on their website for millions of viewers to see but there is also an option that allows users to then embed the video file into a blog post or webpage of their own. This option allows you to link your YouTube channel to your website and draw in new fans and readers.  This, or any video site, is a fantastic way to drum up interest in an upcoming book!

Think outside of the box when using YouTube and use this tool to create a video trailer for your book! Once created, the video can be embedded into your blog or website and help promote your book in a new and interesting way. Here is an example of a really well done book trailer for a teen fiction novel entitled Love, Stargirl by Jerry Spinelli.

This trailer is professionally done and resembles a movie trailer which gets the viewer excited about the book and draws them in.  This example shows how you could use a video trailer to showcase your fiction novel but non-fiction authors could create a trailer just as exciting. A non-fiction author could create an interview based trailer showcasing the theme of the novel and creating an intimacy with the audience that a non-fiction book jacket cannot achieve. Even if you don’t have the finances for a professionally done trailer there are a multitude of local videographers who would love to work with you to help promote your book, you just need to look! Check out local groups and meet-ups related to social media, webcasts, podcasts and video to link up with people who may have tips, tricks and contacts to help you with your book trailer.

Here’s your summery for how to use YouTube to create a video book trailer:

1.       Do research on some videographers in your area and create a trailer for your book.

2.       Create an account on YouTube. If you have a Google or Gmail account you can use that login information to create your YouTube account.

3.       Upload your video to YouTube.

4.       Share your YouTube video by embedding it to your website or blog.

Have fun exploring YouTube and all the possiblitities it creates for you! Next week we’ll discuss how using Twitter can be a great way to connect with your audience and promote a new book in a new and exciting way!

Have a Great Day!

How to Use Social Media to Promote Your Book : A Blog

Tuesday, May 26th, 2009

This week we will be starting a new five part blog series on How to Use Social Media to Promote Your Book On-Line!  Each week we will discuss a new and original way for you to use social media tools topublicize a new book, draw in a broader and more diverse audience and create a personal brand on-line. These tips will allow you to not only connect with your audience but they will help you bring in a new batch of fans that you may not have known existed!

We’ll start off with an easy tool this week … a blog! A blog is a type of website that allows a user to add regular content and publish it for viewers to read. A blog can contain thoughts and ideas from the writer, articles on specific subjects or even media like video or photographs. A blog is one of the easiest and most valuable tools you can have when trying to promote yourself, as well as previously released and newly published books, on-line.

There are several different ways to go about creating a blog. You can create an account on a website like Blogger.com or WordPress.com and have your blog hosted for free or you can create a blog on your current website by downloading code from WordPress.org and installing it on your site. The second option is a little bit techier than the first option but the result is a blog that is directly linked to your current website, making it easier to find for your reader. You can also download different themes and customize your blog to showcase a specific book release or novel series.

The sky is the limit when it comes to deciding on a theme for a blog. The most common theme is simply a journal where you could update readers on your new projects, upcoming events and personal experiences to help make the reader a part of your world. A simple blog about how a new book is coming along while you write it could be extremely popular especially if you include “Breaking News” and “Exclusive” content on your blog. This type of blog also has the advantage of being able to be written with the help of an assistant. You could write the articles or stories and then allow the assistant to update the events and new project blogs. This would be a great option for an author who is engaged in writing a book but would still love to create their presence on-line.

You could also choose a character from one of your books and write a blog through their eyes to drum up publicity for a new release or previous set of novels! This could be fun for both you and the reader and allows the reader and get a glimpse on how a storyline is coming along. This type of blog could also be a great way for you as an author to create new stories and test out new ideas.

Here is your summary for this week’s tip:

1.       Research if you would like a hosted blog or a blog created on your existing website.

2.       Decide on a theme for your blog.

3.        Add exciting content and enjoy connecting with your reader!

Remember that creating your presence on-line doesn’t always have to be hard work, it can be fun! Have fun creating you blog and experiment with different blog styles until you find one that fits you. Next week we will discuss how using YouTube can help create great ad campaign for your new book release!

Have a Great Day!!