Facebook Groups are really growing in popularity, in my circles at least. In the past week I’ve joined and/or created at least four new groups! Some for clients, some for networking and some for personal use.
Facebook groups are kind of like little forums that are housed within Facebook. Unlike Pages, you can create a closed group where you need to approve every new person that wants to join the group OR you can create a secret group where only you and your members will see your group and your posts. You can also have an open group but in my opinion it would just be better to create a Page instead if you want everyone to be able to join.
Ok, but why do I need one?
There are a lot of great reasons to be a part of a Facebook group; family, business, personal, nerding out about Star Trek… Even if we just focus on business you can use it for networking, masterminds, event collaboration and even private groups as part of a product line. We’ll get into some of these reasons more in depth in a future blog post.
Setting up Your Group
In the left hand sidebar of your Facebook dashboard you’ll see a listing of all of your groups that you are a part of right now. To create a new one, click on the link that says “Create Group…”
Now a popup will appear for you to add your group’s details.
Now you have a group! What? You were expecting it to be hard?
There are some additional customizing things you can do like adding some info to the About, Events, Photos and Doc Tabs but that’s all optional. To update any of these areas you just click on the tab you want to add or upload info to:
About – Add a description and see who your members are
Events – See current events and create new events
Photos – See current photos and upload new photos and photo albums
Docs – Create some docs for your group to add content to or just view
Cover Photo - You can also update the “cover photo”, even though Facebook kind of hides this option, by hovering over the photos of the group members you’ll see an icon pop up that will give you the option to upload an image (dimensions are 801 x 250 px).
Some notes about setting up your Group:
- You can change the Name, icon and Privacy settings even after creating the group so don’t freak out if you make a mistake here.
- Facebook requires you to add at least one person to your group to start it up. This mean that you may want to have a list of friends to add before creating the page. [Or a really understanding friend who is your guinea pig for your new group as you play around with it.]